InfoAg 2017 Presentation
Sponsor Showcase

Regency AB
Wed, Jul 26, 2017
1:20 PM to 3:20 PM


With ever tightening margins in production ag, the search for management practices that result in documental return on investment has never been greater. While return on investment is a critical metric, what really matters​ is that we are making informed decisions that drive profitability at the grower level. As technology becomes more of a fixture on our farms, the opportunity for us to plan, execute and evaluate the decisions takes on a whole new level of granularity. Over the course of this presentation, we will explore strategies in executing precision practices that maximize grower profitably in the context of the logistical, economic and agronomic reality unique to each grower.

Markus Braaten
Manager of Agronomic Precision Services
Agri-Trend® a Division of Trimble
Kalispell, MT 59903
Markus graduated from Montana State University with a BS in Agriculture Education and Biology in 1998. He spent six years as an instructor of Agriculture Science. In 2000, Markus returned to his hometown of Kalispell where he continued teaching prior to starting his consulting business. Today, Markus works with large and small farmers, ranchers and landowners in Western Montana as an Agri-Coach and Certified Crop Advisor. He currently serves on the Rocky Mountain Regional CCA Board and Montana Agricultural Experiment Station State Advisory Council. Markus leads the Agri-Trend Knowledge Team which is responsible for the mentorship and training of new coaches, in addition to speaking as an advocate for Agri-Trend and sound agronomic practices around the country. Markus has a passion for education, continually striving to bridge the gap between academia, ag research and ag production. He makes the complex simple and assists growers understand the science of our agricultural system and how to deploy that knowledge to make better decisions.