Matt Waits is the CEO of SST Software, an industry leader in agricultural information management. In the late 90s, he was appointed Director of the SST Information Lab program. Convinced that information management would play a vital role in meeting the food supply demands of an increasing population, Waits recognized that the underlying infrastructure necessary to process vast amounts of spatial farming data did not exist. Without this data framework, he feared the future of farm information management would be severely hampered.  In 2001, Waits guided SST Software in the development of an enterprise level data management platform that encompassed what he envisioned as the essential components for meeting the needs of site-specific farm management. This platform, now known as agX, is now the underlying infrastructure that manages data and provides information services on tens of millions of acres across the United States, Canada, Australia and South America. SST is currently internationalizing agX to be compatible with its clients across 23 countries.  In 2012, Waits assumed the role of CEO of SST Software. Continuing to solidify his vision of information management becoming the fourth revolution in modern day ag, he opened agX for integration throughout the farming industry. Since that time, agX has seen rapid adoption by the top providers of precision ag products and services.  Waits graduated from Oklahoma State University with a B.S. in Agricultural Economics. He resides in Stillwater, Okla., and has leadership roles in several charitable causes. He enjoys running, flying as a private pilot, and spending time with his wife and three kids.

Tim Heins is the Director of Product Management for the Applied Technology Division of Raven Industries. In his 9+ years at Raven he has overseen various product launches and now leads an amazing team of product professionals. He was fortunate enough to graduate from the University of Nebraska – Lincoln with a Bachelor’s degree in Electrical Engineering. His early work experience entailed designing circuits and building products for the health care and EMC test markets. Tim furthered his education at the University of Texas – Austin where a Master’s Degree in Engineering Management brought some much needed business perspective to the equation and led him to Raven as a Product Manager. While Tim did not grow up on a farm, his small-town Midwest roots and engineering background have created a passion for delivering great products to the Ag market.

Ernie leads EFC Systems, Inc., a technology solutions provider to agribusiness thought the U.S. and Canada. With degrees in science and business, he combined his financial background and software development experience in founding the company in 1988. He is active in advancing the organization’s mission to bring comprehensive solutions to all levels of the supply chain spanning Financial, C.R.M. and Precision/Field Data Management.