Session
Title: Sponsor Showcase
Date: Wed Aug 3, 2016
Time: 1:20 PM - 3:20 PM
Moderator: Mary Tangen
NovAtel and PrecisionHawk: Delivering Accurate, Actionable Drone Data

This presentation will discuss the need and differentiating value of Novatel’s Waypoint, Inertial Explorer software in helping to provide PrecisionHawk users with the highest accuracy one-click approach to LiDAR and hyperspectral post-processing for Agriculture.

With PrecisionHawk’s drone and drone data platform, businesses have greater access to low-cost, low-altitude data collection than ever before. High-end LiDAR and hyperspectral imaging sensors provide an entirely new perspective and deliver actionable information that can impact decision-making throughout the season. To harness the power of these technologies you need the right platform, data and precise position information in order to capture and deliver meaningful insight from your aerial imagery. By piecing together all the advanced technologies on the back end, PrecisionHawk is able to deliver actionable results, through an easy to use platform to assist with asset management on the farm throughout the season.

Gordon Ryley (speaker)
Precision Agriculture Segment Manager
NovAtel Inc
1120 68th Ave NE
Calgary, Alberta
CA
Gordon is the Precision Agricultural Segment Manager at NovAtel Inc. where he is responsible for bringing innovative positioning solutions to the agricultural market. He has over 25 years of product development and marketing experience with expertise in integrated positioning products and wireless communications products.
Thomas Haun (speaker)
Executive Vice President
PrecisionHawk
Thomas is a commercial, business development, strategy, marketing and finance leader experienced with new business creation. He currently leads global business execution for PrecisionHawk - overseeing strategic direction, ecosystem development and commercial performance. Previously Haun was a member of DuPont corporate's Management Leadership Development Program where he built new market opportunities for DuPont Pioneer's Encirca services business and internal commercial strategy development for several DuPont businesses. Prior to DuPont, he managed customer relationships, led proposal development, and provided business analysis for Northrop Grumman Corporation. Haun holds an MBA from HarvardBusiness School, BS in Mathematics and BA in Economics from the University of Maryland.
Length (approx): 20 min
 
How to Achieve Success Combining Big Weather with Ag

The Weather Company is an IBM business, and the content of this presentation focuses on how the most powerful computing corporation in the world is changing the way weather forecasting is done at high resolution, with precision at the farm field, on Demand.

Carrie Gillespie (speaker)
Account Manager
The Weather Company, an IBM Business
400 Minuteman Road
Andover, MA, NA
US
9789836465
Carrie Gillespie is The Weather Company's Expert in Combining Weather Data with Agriculture. She has BS in Meteorology with 10+ Years of Industry Experience in Various Areas: Energy & Utility, Renewables, Agriculture, Retail. She Specializes in Big Data & API sourcing for Advanced Weather Analytics.
Length (approx): 20 min
 
Leading the Way in a Data-Driven World

Precision farming is continually evolving, with new technological innovations at every turn and constantly changing variables. We all talk about data, but what are OEMs actually doing to help growers manage their data? With so many service providers to choose from, how are OEMs like AGCO helping growers sort through the clutter? Join us for an informative presentation by AGCO’s Cody Light, Sr. Marketing Specialist for Fuse Technologies in North America. We’ll cover some recent innovations, as well as preview some groundbreaking technologies and services that are coming soon.

Cody Light (speaker)
Strategic Marketing Manager for Fuse®, AGCO North America
AGCO
4205 River Green Parkway
Duluth, GA
US
770.232.8160
Cody began his career with an AGCO dealer in 2009 working in the Parts and Technology team. Since then, he held roles with a Topcon dealer and later the Trimble organization, covering the Northeast US and Eastern Canada. Cody joined AGCO in 2013 in the role of Product Specialist within the Key Account Management (KAM) team covering Ohio Ag and MacAllister Ag in Indiana and Ohio. In 2015, Cody joined AGCO’s North America Fuse marketing team, focusing on AGCO’s precision farming solutions. Cody attended the University of Northwestern Ohio with a focus in high performance motor sports.
Length (approx): 20 min
 
Accelerating The Adoption of Precision Ag By Making It Easier

No two fields are alike, and it's no secret that all fields shouldn't be managed in the same way. Managing to field variability will make a significant economic impact at harvest.

But what goes into implementing variable rate practices on the farm, and just how challenging is it? What does it take to give a crop exactly what it needs, when it needs it, without significantly investing more time and more money? 

In this presentation, Jesse Vollmar, CEO and co-founder of FarmLogs, will offer a behind-the-scenes look at how one single app is simplifying precision management for farmers and giving them the ability to create variable rate nitrogen and seeding prescriptions with the push of a few buttons.

Join us to learn:

  • Why Jesse, a tech CEO who comes from a 4th generation farming family, decided to build an app that helps manage variability
  • How the traditional approach to managing fields variably can be improved to accelerate adoption
  • The critical role satellite imagery plays in the creation of FarmLogs Variable Rate Prescriptions
  • Why real-time weather data should never be excluded from nitrogen prescriptions
  • Plus: a closer look at other FarmLogs features, including Nitrogen Monitoring and Crop Health Monitoring
Jesse Vollmar (speaker)
Co-Founder and CEO
FarmLogs
410 N. 4th Ave. 2nd Floor
Ann Arbor, MI 48104
US
(650) 318-5293
Jesse Vollmar is co-founder and CEO of FarmLogs, the leading data science company focused on helping farmers use technology to create a better future for their farms. Since launching FarmLogs in 2012, Vollmar has grown the company to over $25 billion in crops under management and has raised $15 million in capital. He grew up on his familys fifth-generation farm in Michigan and graduated from Saginaw Valley State University with a BS in Computer Information Systems. Vollmar was named to the Forbes 30 under 30 list in 2014.
Length (approx): 20 min
 
Risk Management: Data Protection, Privacy and Breach Response

Data, of course, is at the core of precision ag.  Data management must be given care an attention to avoid certain legal risks.  This program will touch on the nature and extent of these risks, including the risk of litigation associated with data privacy and data breach claims.  Internal and external data protection practices will be discussed and general laws related to data privacy will be introduced.  Finally, the program will discuss the importance of having a data breach response plan and make some suggestions for areas that should be covered in such a plan.

Joan Archer (speaker)
Attorney
Husch Blackwell LLP
4801 Main Street
Kansas City, MO 64112
US
816.983.8000
Joan K. Archer, Ph.D., J.D., is an experienced advisor and trial attorney in Husch Blackwell's Food & Agribusiness team. As a member of the firm's Precision Ag team, Joan routinely counsels precision ag clients, large and small, on a wide range of general business and intellectual property issues. She assists start-ups, including those who provide novel technological solutions, in addressing legal issues and developing strategically prioritized plans designed to maximize intellectual property asset value. Joan also advises clients on matters related to the animal health and the Food Safety Modernization Act (FSMA). Her 20+ years of high stakes complex litigation trial experience, including intellectual property and other business disputes, provides a unique lens through which she views issues faced today by food and agribusiness companies.
Length (approx): 20 min
 
MapShots AgStudio – A Precision Agronomy Platform
Tim Taylor (speaker)
MapShots
4610 Ansley Lane
Cumming, GA 30040
US
678-513-6093
Length (approx): 20 min